Canonical tag meaning in English

Canonical tag

What is a Canonical tag?

The rel="canonical" link element can be used to specify the canonical URL of a webpage.

Known as various names: canonical tag, rel canonical tag etc.

Syntax

Below is example syntax for a rel=canonical link, where URL is the URI of the web-page the canonical tag is referencing.

<link rel="canonical" href="URL" />
Code language: HTML, XML (xml)

Examples

Below is an example of rel="canonical" tag for the secure/HTTPS non-www homepage of the example.com website.

<link rel="canonical" href="https://example.com/" />
Code language: HTML, XML (xml)

Example of a rel=canonical tag pointing at a specific page:

<link rel="canonical" href="https://example.com/example-page/" />
Code language: HTML, XML (xml)

Why are canonical tags important?

Using a canonical tag is it possible to prevent canonicalisation and duplicate content related issues.

Simply put, canonical tags allow you specify the URL/domain/version of a webpage you want search engines to index.

Web resources can often be available at different domains/sub-domains and protocols, eg:

  • http://www.example.com
  • http://example.com
  • https://www.example.com
  • https://example.com

Sometimes a resource can also have multiple paths, such as:

  • https://www.example.com/product/red-dress/
  • https://www.example.com/product/red-dress/index.html
  • https://www.example.com/product/category/red-dress/
  • https://www.example.com/red-dress/

Correctly using a canonical tag, such as in the above examples, in theory prevents search engines from indexing a resource using the wrong format.

Citation URL

https://www.searchcandy.uk/seo/seo-glossary/canonical-tag/

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