Accelerated Mobile Pages (AMP) meaning in English
Accelerated Mobile Pages (AMP)
What is AMP?
AMP stands for Accelerated Mobile Pages.
The Accelerated Mobile Pages Project is an open-source Google initiative to build fast loading pages for mobile users.
AMP resources are designed to load quickly, whilst still including rich content such as videos, animations and ads.
AMP are powered by the AMP HTML framework.
How do AMP pages load fast?
AMP resources are cached by the Google AMP Cache, which allows them to load quickly for users around the world.
Is AMP a ranking factor?
Google have confirmed on multiple occasions that no, AMP is not a direct ranking factor.